loyola recruitment campaign design
prototypes
First page of first zine prototype, highlighting why every student, professor, and designer chose Loyola University.
Rough layout of my initial idea on how to organize everyone's image, name, and why they chose Loyola.
Taking notes of what I could potentially include within the zine about each person.
Front and back of second zine prototype.
First pages of second zine prototype.
Middle spread of second zine prototype. After receiving feedback, I moved the text/imagery out of the gutter of the zine.
Last pages of second zine prototype, encouraging the viewer to literally "see themself" at Loyola University. "How?", you may be asking...
Reflective paper! So you can actually SEE yourself at Loyola University!
Front cover of envelope with stamp design. The items would be delivered to future student interested in Loyola's design department to spark an interest in what opportunities await for them within the program.
Back of envelope with stamp design, opening the mind with design to reveal...
OOH! Something shiny!
An overview of what would be delivered, consisting of the Professional Practice zine, a personalized card, mini prints, and bookmark.